Traffic was diverted from a gas station located at Artesia Boulevard and Bloomfield Avenue to accommodate the filming of a new Chevrolet Silverado truck commercial. Randy Economy Photo
By Brian Hews
A glass motif gas station in Cerritos was used on Monday as a backdrop for a new national television ad campaign featuring a new model four-door Chevrolet Silverado model truck.
Traffic around Bloomfield Avenue and Artesia Boulevard was interrupted throughout the day for the filming that required the Chevron Gas Station to be closed to the public.
A new cherry red 4-door Silverado truck glistens during a commercial being filmed in Cerritos on Monday. Randy Economy Photo
At least a dozen large film production trucks were parked along Artesia Boulevard to accommodate the technical aspects of the shoot.
An abandoned shopping center located at the same intersection was used as a site for meals, restroom facilities as well as a resting area for those involved in the commercial.
“This is a great location for filming and the star of our commercial is the amazing new truck,” said one worker who did not want to be identified.
A brand new cherry red colored Chevy truck sat under a bay of studio lights with a sweltering sun that was bearing down on a production staff of several camera operators, sound engineers and set designers.
Look for the commercial to air later this year.
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