There’s a reason why Los Angeles remains at the top of the entertainment industry. Even with new tech and studios being established around the world, this city still influences what people are watching, listening to, and sharing. LA has the people, the resources, and the energy to continue setting the pace. And while the industry continues to change, the center of it all hasn’t moved. It’s still in this city.
Pexels.com
Los Angeles keeps leading entertainment because people here shape what works. One good example is the success of Everything Everywhere All at Once. The film was produced by the LA studio A24, and first gained attention through local indie screenings before becoming a worldwide hit. Its offbeat style, mixed-language dialogue, and courageous storytelling were championed early by LA’s diverse audiences and film communities.
Local interest is also driving digital trends ahead. As we’ve seen on this site, online raffles have grown more popular because they’re easy to join and offer real rewards: cash, trips, and other prizes. More LA users are getting involved, which is helping these draws gain traction far beyond the city.
LA’s Entertainment industry isn’t all about the famous. It’s a serious economic force. It generates about $30 billion per year and supports thousands of jobs, ranging from camera operators to set builders, catering crews, editors, etc.
This money base is what allows studios to take risks. American-made films still take up a huge chunk of international box office sales, and LA is the starting point for many of those ideas. Even when productions decline due to strikes or slowdowns, tax breaks and new studio constructions ensure that the work keeps returning.
LA’s also a top exporter. Shows, movies, and music produced are bringing billions of dollars every year from overseas. That money fuels the economy and spreads LA’s influence far beyond the city limits.
What’s created in LA, often ends up influencing pop culture everywhere else. Whether it’s a new sound on the radio or a story from a streaming show, the trends often begin here and travel fast.
Music is a big one. Local producers are behind songs that top charts from Europe to Africa. Genres are mixed in LA (Latin pop, hip-hop and indie styles), and the results often become global hits.
Part of this reach comes from LA’s diversity. Stories created by people from different backgrounds resonate with a more universal audience. The result is the fact that more viewers feel seen, and the stories have more weight. It’s one of the reasons why the LA content keeps on leading.
Other cities are trying to steal a piece of LA’s business. Places such as Atlanta and Toronto have huge tax breaks to attract more film crews. But LA has something many can’t match: deep pools of talent, strong infrastructure, and a creative culture.
The tools are changing, too. AI is helping to speed up editing and design, which is something that helps to reduce costs. But it also raises new questions about job security and creative control.
The power of LA is not only in its studios or soundstages, but its people who live and create here. Local audiences, artists, and fans are most often the first to know what becomes a trend and what doesn’t. What clicks in LA often sets the tone for the rest of the country, and, more often than not, the rest of the world.
Subscribe to get the latest posts sent to your email.